+44 (0) 151 548 2211
In the ever-evolving landscape of commercial catering, the demand for food-to-go has skyrocketed, not just in availability but also in the array of options for consumers. With convenience food outlets under pressure to meet these demands, the surge in hot food-to-go choices for breakfast, lunch, and snacks has become evident. To keep pace with this trend, investing in a reliable hot counter is essential.
In a commercial setting the display of hot food needs to be both safe and visually appealing to consumers. It must present food attractively, ensure easy accessibility, and maintain the quality of hot dishes. Achieving this balance is no small feat. At Counterline, we are renowned for manufacturing top-notch food and drink display units across catering, hospitality, and food retail sectors.
Considerations for Your Hot Counter
We specialise in designing and manufacturing various food display units,including hot holding displays.
The primary function of any hot counter is to safely display pre-made hot sandwiches, pastries, soups, and other hot offerings to customers for an extended time period. Options like our Vision Aire hot counter not only display your food offerings clearly and attractively but also guarantee optimum food safety.
Our experienced designers understand that grab-and-go items are all about convenience and so need to be easily accessible. We consider aspects such as shelf height and depth to optimally showcase food and drinks for on-the-go consumers. Additionally, we prioritise food safety and hygiene regulations, ensuring our units comply with the latest requirements and guidelines.
Understanding Consumer Demands
Consumer demand for grab-and-go options is often influenced by the season and weather conditions. As temperatures drop, the craving for hot food rises. Whether it’s hot sandwiches, pies, sausage rolls, or soups, these items are always popular at this time of year.
However, the increasing diversification of high street convenience food choices means that hot food options are now popular throughout the seasons.
With this expanding range, consumer expectations are increased. Inferior quality products that haven’t been stored or displayed appropriately lose freshness and compromise on taste. Modern consumers won’t tolerate this. Given the abundant variety, it’s essential for operators and retailers to invest in equipment that preserves the quality of the food they sell.
Maintenance and Care of Hot Holding Displays
The upkeep of commercial catering equipment is a fundamental part of smooth business operations. While daily in-house cleaning is routine, establishing a regular cleaning and maintenance program prevents major issues with your hot holding display.
Our qualified service engineers are seasoned professionals at identifying and addressing any issue with your hot counter. From troubleshooting to repair, with a comprehensive supply of spares and parts readily available, we handle it all. In cases of emergency breakdowns, our engineers prioritise swift repairs, ensuring your equipment is up and running within 48 hours of your call.
Enhancing Visibility and Convenience
Many of our units feature clear toughened glass sides and hand guards, offering complete visibility and aiding customers in making informed choices.
Our introduction of retractable glass units allowed operators to seamlessly switch from self-service to assisted service. Recognised by Counterline’s global partners as an innovation supporting businesses through the pandemic, it still remains a popular solution.
Contact Counterline Today
As market leaders in the design and manufacture of hot holding displays, we are committed to delivering top-notch products. For more details about our range of products or to discuss specific requirements, feel free to contact the Counterline team today at 0151 548 2211 or via email at enquiries@counterline.co.uk. Whether it’s the recent cold snap or the year-round demand for hot food options, Counterline has you covered.
